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Committed to
Quality Eyecare
Same Day Service
Get your new glasses the
very same day, thanks to our on-site glazing lab.
Personalised Service
As a trusted part of the local community, your care is always our priority.
Faster Referrals
Close links with local GPs and hospitals mean faster rfeferrals for cataracts and Minor Eye Conditions (MECs).
See the style, feel the savings – Get 10% off all designer frames in-store
About Us
Family-run Independent Practice With a Personal Touch
For nearly four decades, we’ve been the trusted choice for outstanding eye care in West Hampstead. Our founder, Kiran Vyas started the practice in 1986 with a simple promise – to bring top quality, friendly optician services to the local community.
- Family-run independent practice since 1986.
- NHS services, regular and specialist contact lenses and glasses.
- Offer same day service - glazing on site.
- Curated collections of glasses - source vintage, obscure frames.
Our Services
Comprehensive Eye Care from Trusted Local Experts.
Full Clinical Sight Test
Our standard 45-minute eye exam includes a full vision check and optional retinal imaging, while our advanced eye exams options offer detailed Optomap and OCT scans for a deeper look at your eye health.
Myopia Control
Ortho-K lenses gently reshape your eyes overnight to give you clear vision by day—ideal for childhood myopia control, active lifestyles, or those who want a glasses-free day.
Emergency Eyecare Services
Worried about red eyes, flashes, floaters, or sudden vision changes? Our Emergency Eye Care team can assess, diagnose, and manage a range of urgent eye conditions—often without the need for a GP or hospital visit.
247 West End Lane West
020 7435 1485
Congratulations on your 30th anniversary. I can only say that after all this time you must have got a lot of things right, excellent friendly service and very careful attention to detail.